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MarketingOps 101: Enabling Marketing Teams to Operate More Effectively
Hey there, marketing enthusiasts! In the ever-evolving world of marketing, it's no secret that havin..
Marketing
Maximizing Profit and Customer Satisfaction: Understanding and Reducing Online Returns
It's always fun to indulge in shopping. Be it a pink jumpsuit or the latest Samsung model on Amazon,..
A/B Testing Explained: Going Beyond the Basics with Examples
Before getting all technical and diving deep into the world of A/B testing, let us first get a littl..
Performance Marketing, from Theory to Practice: A Conversation with Arjun Dangi
Arjun DangiData Analytics | Performance Marketing | Marketing AnalyticsUltrahumanLinkedIn: Arjun Dan..
User Interviews
A Guide to Measuring Brand Lift After a Marketing Campaign
Brand lift is a term used by marketers and advertisers to measure the impact of their campaigns on t..
Unlocking the Power of RevOps: An Insider's Perspective with Chaitanya Mohan
Chaitanya (Chai)Senior Revenue Operations Analyst Zeni.ai LinkedIn: https://www.linke..
RevOps 101: Mastering the Art of Driving Revenue Growth
If you've worked for more than two weeks, you understand the frustration the lack of designing struc..
RevOps
How Datazip Scaled Topmate’s Analytics That Drove Customer Engagement
Topmate: A way to monetize the network for the creators.Topmate enables professionals to handle requ..
Case Studies
Unlocking the Power of User Metrics: Metrics for User Usage and Adoption
Imagine you're a baker and you have a new recipe for a cake. You want to know if people are actually..
Product
Navigating the Customer Journey: How Mapping Can Improve Your Business
If history has taught us anything, it is that maps always lead to amazing treasure chests. Quite sim..
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